Built for Vertical Drama Studios

Excyan automates pre-production breakdown and post-production rendering while your directors fine-tune every camera angle, micro-expression, and cut on an interactive timeline.

+1 (800) 555-EXCYANenterprise@excyan.aiLooking for a partner for your next vertical drama series?

Apex Mobile Media

Measured business impact across production velocity and audience retention

Case Study

Overview

#

Apex Mobile Media, a top-5 vertical drama streaming network, needed to release three new 80-episode romance series per month to meet subscriber demand. Traditional filming costs of $15,000 per episode made that volume financially unviable, while off-the-shelf AI tools produced severe character face drift between scenes.

Apex deployed Excyan's Script Intelligence Engine to break down long-form romance novels into 9:16 episodic scripts, used the Ref+KF Character Vault to lock the lead actors' visual profiles across all 240 episodes, and executed generations through the hybrid Canvas workspace.

#
  • Client
    Apex Mobile Media
  • Categories
    Romance Micro-Dramas · Streaming Network
  • Budgets
    $1,200 per Episode
  • Location
    United States
  • Project Url
    http://www.example.com
Case Study

Challenge

Release three new 80-episode romance series every month.

Subscriber demand outpaced any physical production schedule. Traditional live-action shooting at $15,000 per episode made the required volume financially unviable, no matter how lean the crews ran.

The slate also demanded consistent leads: recurring romantic leads whose faces, wardrobe, and chemistry survive hundreds of scenes across three parallel series.

Eliminate the character face drift of generic AI tools.

Off-the-shelf AI video generators produced fragmented single clips with severe frame-to-frame face morphing and wardrobe shifts — unusable for serialized romance where intimacy lives in the close-ups.

Convert novel adaptations into retention-optimized episodic pacing.

Apex's pipeline depended on adapting long-form romance novels into episodic scripts with hooks strong enough to survive the platform's 3-second attention window.

#
#

Solution

Excyan's Script Intelligence Engine broke down long-form romance novels into 9:16 episodic scripts, enforcing 3-second hooks and end-of-episode cliffhangers tuned for coin-unlock conversion.

The Ref+KF Character Vault locked the lead actors' visual profiles across all 240 episodes, keeping faces, wardrobe, and age consistent in every generation.

Generations executed through the hybrid Canvas workspace, with editors replacing weak shots non-destructively before platform export.

Results

Day-1 binge completion climbed from 18.4% to 34.2% — an 85.8% increase in binge retention across the Apex slate.

91.7%

Cost reduction per episode: $14,500 live shooting down to $1,200 on Excyan

86.6%

Faster delivery: 80-episode series time-to-market cut from 45 days to 6 days

99.1%

Character consistency index, up 57.1 points from 42% with generic AI tools